Street Football | Combining my passion for soccer and finding out what Diesel means to me, I found a lot of inspiration in the similarities between the brands values and street soccer culture. I wanted to open up a new market for Diesel by designing a watch inspired by street soccer culture and its players.

Street soccer is personal expression, it's about the ability to be yourself and hold your own against any competitor, in any environment, on any street in the world. It's more than a sport it's a lifestyle - including the electricity of the game, the pulsating and dynamic fashion elements of the street, including the raw material, rugged culture and individuality of its players.

Year | 2019
Duration | 2 Months
Position | Intern